b2b Business to Business eCommerce Functionality
May 6th, 2009 | By admin | Category: e-CommerceWhen looking at purchasing a new b2b, Business to Business eCommerce Software Solution it’s of most importance the software has the functionality to meet the needs of your customers. Even more important then b2c, Business to Consumer Software.
Today I will show you what type of functionality you should be expecting from any b2b eCommerce Web Solution. First I will start off with the basics and this includes the following, search by mill, search by brand and category drill down. This can or should be considered your view the collection. No prices should be shown he seeing you will normally have different prices for each customer you have.
We have to remember the b2b eCommerce software needs to offer your customers a relaxing experience. The advance search features and option can do just that. Allow for drill down with specific features and style enabling your customers to easily find their existing or new products.
Having the availability of Style, Color and Size for the Apparel Accessories and Footwear industry is of most importance. Don’t think any generic b2b eCommerce platform will work. This is important to remember seeing your customers needs are what your looking to meet here.
When selling Business to Business we have to remember things work a littler differently.Having the Stock availability online for your customers to see is a nice option. In some cases you might not want to show the availability and this is fine as well. I would also ensure the software has the option to order the same products from multiple warehouses. Many customers like this seeing they will be ordering in the evening and if on the east coast they can still order and have products shipped from the west coast.
The purpose of launching a b2b Business to Business Web Portal is to allow your customers to have the most flexibility to manage their Business accounts without calling your company. The follow is what your customers should expect when creating and accessing their account.
- Edit Account Profile
- Change passwords
- Manage Contact
- Manage Account Users
- Check and Follow Order Status
- View Account Statements
- View Sales History
- Pay Invoices
We have to remember the point of b2b eCommerce is to release the work load of the CSR’s and allocate the financial resources else where in the company. We need to allow the Business to Business customers to deal and manage the following area’s,
- Order Status
- Oder Detail
- Account Statements
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